Marketing Team


	Nicole Shelley	Peggy Rathfon
	Leslie Imhoof	Tiffany Raker-Brosious
	Mallissa Weaver	Whitney Frederick

Nicole Shelley Sales Manager Nicole Shelley resides in Richfield, and joined Sunbury Broadcasting Corporation in October 2003 as a Promotions Assistant. Since then she has shifted her responsibilities to the sales department, and has become a Marketing Consultant. Nicole has background in sales and marketing, with experiences being in network marketing and direct sales. She also is co-owner of a satellite TV retail and installation company. Nicole understands what it's like to build and maintain a small business today. If you are looking for fresh ideas, she can lend that knowledge to help your business customize a marketing strategy to help you succeed while building lasting customer relationships. She believes that one to one customer service is key in building a relationship with a client. In her spare time Nicole enjoys hunting, riding motorcycle, and attending local motor sports events!!

Peggy Rathfon, C.R.M.C Senior Account Executive Peggy is a seasoned broadcast sales executive having gotten her start in the late 1980's. Although there have been many changes in the industry since then, "there is nothing I would rather do for a living then help my customers become more successful". Peggy resides in Lewisburg and enjoys collecting cookbooks, trying new recipes, drawing, gardening, and spending time with her grandchildren.

Leslie Imhoof Special Projects Executive Leslie has been in this area for several years but originally comes to us from Dallas, Texas with a BA from Baylor University. She is responsible for running our “Special Events” in conjunction with The Daily Item. These are events that she calls “Three Dimensional” because you can hear, see and touch them. Big Boys, Big Toys, Taste of Home Cooking School, Bridal Expos, Landscape and Garden Showcase, Home Show and Auto Show are some of the many to look for this coming year. “What motivates me is staying focused on my clients’ needs and then creating a map to get us there.” Outside of work, Leslie enjoys cooking, exercising, reading and being with her husband David and three children.

Mallissa Weaver Account Executive Mallissa Weaver is excited to be a member of the Sunbury Broadcasting Sales team! Mallissa began her sales career in September 2007 as a Marketing Consultant. Her successful, longtime background in sales and marketing is a valuable asset to assist her clients with their advertising programs. Mallissa is service oriented and works hard everyday to build lasting relationships with her clients that span decades. Mallissa, her husband Chris and their two children reside in Kreamer. They enjoy camping, travel and watching NFL football. Mallissa and her husband own and operate a Gourmet Dip and Bagel Spread Company which has grown to encompass the internet. Raised in a military family, Mallissa has had the opportunity to travel and meet all types of people. She feels that her background has fueled her interest to see new places and meet new people.

Tiffany Raker-Brosious Account Executive Tiffany is a 2003 graduate of Susquehanna University and comes to our Sales Team versed in the world of radio. She started at Sunbury Broadcasting in mid 2007 as a Promotions Assistant and quickly moved to a regular on-air shift on 94KX while also working on 100.9 The Valley and Eagle 107. The remote broadcasts and production of the commercials you buy and hear on our stations was a big part of her programming job as well. Creative, caring and relatable, Tiffany loves to work with people and see them thrive and grow personally and in business. She's also not afraid of hard work--she spent years working with her father on-site as a contractor! A lifetime resident of Northumberland County, Tiffany now resides outside of Sunbury where she enjoys the peace of the countryside and spending time with her husband, dog, and cat, reading and baking. On the other hand adventure, travel, foreign languages, writing, and performing play an important role in her life as well. Tiffany looks forward to using all of this and more in service of her clients and their businesses!
Whitney Federick Account Executive Whitney is a recent graduate of Penn State University, where she studied a variety of areas related to media and marketing. She came to Sunbury Broadcasting as a Promotions Assistant in 2007, and joined our marketing team following a sales related internship. During her time at SBC, Whitney has worked with both the marketing and programming ends of our radio family. Her experience in these areas gives her an extra advantage when it comes to developing a strategic plan for her clients. Whitney resides in Winfield and enjoys the outdoors, boating on the Susquehanna and spending time with her family and Golden Retrievers. She’s also a fan of Nittany Lion athletics and loves attending games at Beaver Stadium. Let’s go State!